Posted on February 5, 2013

By Matthew Skala

Fashionista Daddy is the winning Doritos Superbowl commercial

I am privileged to include Fashionista Daddy in my commercial reel. This little commercial that could is now a winning Doritos Superbowl commercial. It aired during the Super Bowl on Sunday and won 1st prize against 4700 qualified entries in the Doritos ad contest. Additionally, it placed 4th against all the Super Bowl Ads on the USA Today Ad Meter. The top three are from major ad firms representing Anheuser-Busch, Tide, and RAM. But it was the highest-rated 30 second commercial and has been featured on major network news, tv shows, radio, and press–including the Today Show, Good Morning America, NBC, CNN, Fox News, Kelly Ripa, Los Angeles Times, USA Today, and NPR.I am honored to be a part of such a wonderful production team as the Director of Photography. Thank you Director Mark Freiburger, Producer Nathan Scoggins, Producer Nate Daniels, Writer/Producer Gabe Trevino for inviting me to be a part of the project. Thank you Pierce Cook for providing and operating your RED EPIC Camera and Cooke Lenses. Thanks to the rest of the crew for their passion and professionalism in making this a quality product capable of standing out amongst the rest. And much gratitude to my family, friends, and colleagues whom supported the commercial online.

Here is a short post, going behind the scenes of the commercial.

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